So a curious thing happened to our VP of Marketing, Mark Lippert, while trimming his lawn recently. Mark was frustrated by the massive inadequacies of his string trimmer (These things are notorious jerks for not cooperating—the line dispensers constantly jam, string's always breaking, and the trimmer spools are messy). But then he discovered a new string trimmer head and trimmer line that literally vaporized all his First World problems. It was easy to use, performed like a champ and kept on ticking. Who knew such a seemingly banal item could be so life-changing?
That got Mark to thinking: that's what we strive for with Hamilton products. Many of our customers have reported similarly divine moments: that for years they had fussed with inferior caster and wheel combos that broke down too soon and left them in the lurch. But then they discovered Hamilton casters and wheels - the one-two punch of revolutionary greatness - and suddenly the seas parted and the skies opened up and they could see clearly now the rain has gone.
Sure, it’s a long way to tell a story. But just like brands like Dyson or Yeti—and yes even this string trimmer head and line—Hamilton strives to make your life easier with products engineered to work the way God intended—powerfully and intelligently for a long time to come. It’s why we get up in the morning— to be better, stronger and faster every day.
So the next time you do yard work, and definitely the next time you need hardworking casters and wheels, we hope you’ll think Hamilton. Brawn, brains and plenty of bite.